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Ice Cream Man (business)
Ice Cream Man is a business entity whose stated goal is to give away 500,000 free units of ice cream throughout the United States. Since its founding in 2004, Ice Cream Man has given away approximately 300,000 units of ice cream.〔http://icecreamman.com/about/〕 In the process the organization has become a fixture at music festivals across the United States. As of November 2010, Ice Cream Man has over 100 volunteers committed to the idea of free ice cream for all.
==History==
Ice Cream Man was founded by Matt Allen (aka Ice Cream Man), a resident of Long Beach, California. In the summer of 2004 Allen purchased a 1969 Chevrolet Step-Van in order to work as an ice cream man in Ashland, Oregon. At the end of the summer he decided to give away the leftover inventory to Ashland residents in the venue of an ice cream social at Garfield Park. The novelty of free ice cream garnered the attention of local news media and inspired Allen to base a startup project on the idea.
Ice Cream Man gained major media exposure when it was granted backstage access at the main stage of Lollapalooza 2006. Soon after, Ice Cream Man began receiving interview requests and attention from future sponsors. Since 2006, Ice Cream Man has been a backstage fixture at almost every US rock music festival including Lollapalooza, Sasquatch! Music Festival, Bonnaroo, Pitchfork Music Festival, ATP, Austin City Limits, SXSW, and Outside Lands Music Festival.〔http://icecreamman.com/festivals/〕
抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』
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